Building / Sports

Prof­it­ab­il­ity Study for a Poten­tial New Sta­dium in Olden­burg

Stadion Oldenburg_02
Building, Sports
Stadt Oldenburg – Amt für Controlling und Finanzen

The Marschweg Sta­dium in Olden­burg does not fully meet the require­ments for modern event oper­a­tions within the frame­work of the leagues of the German Bundes­liga and the leagues of the DFB. For this reason, the City of Olden­burg decided in 2017 to have a feas­ib­il­ity study car­ried out for a new sta­dium suit­able for the 3. Liga at the "Maastrichter Straße”. Due to the changed frame­work con­di­tions in the five years since 2017 (increased con­struc­tion costs, changes in interest rates and the licens­ing require­ments for par­ti­cip­a­tion in the 3. Liga), this feas­ib­il­ity study was updated in 2022 and two smal­ler sta­dium vari­ants (5,000 and 7,500 spec­tat­ors respect­ively) were added.

Stadion Oldenburg_03
© AS+P

PRO­PRO­JEKT was com­mis­sioned by the City of Olden­burg to per­form a prof­it­ab­il­ity ana­lysis as part of the feas­ib­il­ity study. This includes the deriv­a­tion of con­struc­tion, fin­an­cing, main­ten­ance and oper­at­ing costs as well as the cal­cu­la­tion of the rev­enue poten­tials asso­ci­ated with the new sta­dium. In addi­tion, an ana­lysis and cal­cu­la­tion of the socio-eco­nomic impact of the planned new sta­dium con­struc­tion was con­duc­ted.


  • Deriv­a­tion of the expec­ted con­struc­tion and fin­an­cing costs
  • Determ­in­a­tion of oper­at­ing and main­ten­ance costs as well as depre­ci­ation
  • Cal­cu­la­tion of the sta­dium-related rev­enue poten­tial (includ­ing naming rights, tick­et­ing, cater­ing, hos­pit­al­ity)
  • Cal­cu­la­tion of prof­it­ab­il­ity and com­par­ison of invest­ment and oper­ator models
  • Cal­cu­la­tion of the socio-eco­nomic impact

Credits / Cover

AS+P – Albert Speer + Part­ner GmbH